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Recently while meeting with a client about creating a pretty basic website, it dawned on me how nervous small business are about diving into technology. This owner still does everything on paper… no fax, no email, no smart phone. While talking to her, I kept getting the deer in headlights look. I went into the […]More
For a freelancer, it is extremely important to keep yourself on your clients minds, past present and future. An easy way to do this is a monthly newsletter. There is a big debate whether a newsletter is effective or not. Just like every debate, there is a positive and a negative side. The negative side is usually […]More
Do you take into consideration the rising number of internet enabled devices when you market your business? No? Well you may want to read on then. If you haven’t bought a smart phone yet, odds are pretty good your choices of dumb phones will be pretty slim next time you get a new phone. If […]More
Yelp is a social search site dedicated to giving you the most unbiased user reviews and information about local businesses possible. One of the problems with most sites is anyone, including the business, can go on and write anything they want. This can skew the rankings and not give you a real world view of […]More