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Do business like a Jedi

Do or do not. There is no try – Yoda (Star Wars, Empire Strikes Back)

If I have the choice between Star Trek and Star Wars, I am a Star Wars guy. If you have the same preference, you will likely recognize the quote from Yoda. The Jedi are a wise group if you listen to them. Almost Buddha-like in the way they approach life’s trials and tribulations.

While you cannot be everything to everyone, you need to keep yourself busy. If you aren’t busy, you aren’t making money. There is however, a fine line between busy and overwhelmed.

The first step to take is:

Only tell ppl you will take on projects you have time for. Don’t say you will try to fit it in.

The reason you don’t want to fit in a project is you will likely half-ass it. For a freelancer or small business owner, you can’t have people spreading the word that you aren’t worth what you charge. Next…

Choose your battles (projects) wisely.

If take on a project, make sure it is within your means. By that I’m saying, don’t get in over your head. There is nothing wrong with challenging yourself, but take baby steps. Don’t tell a client you are a whiz at Photoshop when you can’t even rename a file. Stick with your strengths and slowly branch out from there.

Have a support team

Even though the Jedi could totally kick ass by themselves, they still has a support group of other Jedi to help out. This could be a bunch of things for a freelancer; a mentor, other freelancers who may take some of your work when you are busy and give you work when you are slow.

Never stop learning

Whether you are learning from your mistakes or picking up a new skill, never stop learning. If you are the best you can be at something, there is always someone who can do it better, faster and cheaper than you can. When you fail, you gain experience and can account for the mishap in the future.

If you are picking up a new skill, as excited as you may be to implement the newness into your offerings, but you need to have a bit of experience before you try to charge for the new skill. The hard part with your new bit of knowledge is, you don’t know how long it will take you to complete a project. What if you have a problem? Can you fix the problem by yourself? Maybe you have a someone in your Jedi Council (support group).


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