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Category Archives for Marketing

Why are your Customers Coming to you?

I’ve been spending a lot of time lately trying to figure out a direction for the website and my business. I sat down with Evernote and jotted down some things that I see pretty frequently when I talk to new clients. One of the main things I’ve been seeing is people aren’t really sure where […]

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The Top 7 Things Customers Want [Guest Post]

Customers can be your best advocates — or the worst detractors for your business. But what do our customers really want from customer service personnel at retail stores? A huge part of customer service is saying and doing the right things to make a customer feel heard, appreciated, and comfortable in your store, yet many […]

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How Not To Look Inexperienced When Sending An Email

I thought I would shoot out a short little video today. The quick video talks about how to use the email teaser section in Mailchimp. This is the part of the email people see first in their inbox. Using good description, or a little bride,  may help your open rates. Watch the video below and […]

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Now Is The Time To Take Your Small Business Mobile

Over the past five years, many small businesses are finally making the jump into the online marketing world by setting up a basic website. In today’s information-based economy, an online presence is no longer a luxury; it’s a necessity. The days of whipping out the phone book and flipping through the yellow pages for a […]

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Are newsletters for socializing?

The answer to that is, kinda. What I mean is, what expectations do you give people when they sign up? Will it be 100% on topic for your site or will it be additional information not offered on the site? Depending on your community, there can be different newsletters for different things. Having more than one […]

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Get to know one person

There are a lot of reasons to network in the real world. The number one reason is to make connections. This is the same when using your favorite social site, be it Linkedin or Facebook or even Pinterest. All have a wat to comment or chat with someone. Here are a few ideas to get […]

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Uses for QR codes

First off, do you know what a QR code is? If not, look at the picture to the left. For the uninitiated, a QR code is a fancy version of a bar code. (I hope that wasn’t too technical.) QR codes are meant to target smart phone users. Most smart phone platforms have a bar […]

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